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How to make money Banners Broker

December 15, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Customer Service, Dr Search, Ecommerce, Facebook, Google, internet, Online Marketing, Pay Per Click Advertising, Search Clinic, Technology Companies, Uncategorized, Website Design

There are a number of ways of making money online- but one BannersBrokers is a pretty unique company.

The usual online business income development process are through advertising and publishing. But BannersBroker have a third method- combining the two processes.

Website Advertiser Publisher Combined
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google logo red-tick red-tick red-cross-wrong
bannersbroker logo red-tick red-tick red-tick

If you have a Facebook account then you don’t get any money when businesses advertise on your pages.

If you have a Google AdSense publishing account on your website then Google only gives you one per cent of the income that they make from your website.

However BannersBroker will give you a massive seventy five per cent of the money that they make when your website promotes their advertising.

All you have to do to get started is to click on the how to make money Banners Broker link

BannersBroker (BB) make money by renting advertising space on publisher sites to you, the members. When you buy a package of space from BB you will share in the profits they make.

Start with the Ad Pub Combo program- please see the red oblong below:online-starting

Then Click on the green getting started button, half way down on the right hand side. This form then appears:

sign-up-formPLEASE NOTE: Please copy and make a note of your username and particularly your password as BB do not seem to send you a confirmation email.

The user name is usually based around your name. It can not be changed in the future, so please make sure that it is memorable to you.

The password should be at least 12 characters long, with CAPITAL and lower case letters and numbers. Special characters are not recognised.

As such it makes sense to create the password in Notepad or a third party program and then copy and paste the password into BannersBroker.

If you own a website that receives a significant amount of traffic, BB can help you grow your business through a new revenue stream. As a BB publisher, your website is included in our database of viable advertising space.

When we make a match, advertisements are placed on your website. For every ad impression generated by your website, you earn a pre-set amount of money. Through our program, BB publishers are able to grow their corporate revenues by taking full advantage of their web traffic.

BB is an online advertising network that manages the sourcing, publishing and performance tracking of ads that make the connection between advertisers and publishers around the world.

We connect advertisers with effective ad space and publishers with the most relevant ads to market on their websites. With an extensive online network consisting of hundreds of thousands of publishers and advertisers from around the world, we help our clients increase sales and earn additional advertising revenue.

If you need some help with building your online business then please click the button NOW:

help my business

eBay thirdquarter sales and profits increase

October 22, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Apps, Customer Service, eBay, Ecommerce, internet, Mobile Marketing, mobile phones, Pay Per Click, Pay Per Click Advertising, smart phones, Tablets, Technology Companies, Uncategorized

The auction site eBay has reported a rise in third quarter sales and profits- as more consumers used the website.eBay thirdquarter sales and profits increaseNet profit for the three months to the end of September rose 14% from a year earlier, to £445 million ($718 million), eBay said.  Net revenues rose 15% to £2.125 billion.

The company has also been looking to take advantage of the increasing number of people who use mobile smartphones to shop and pay for things.

“We had a great third quarter across our company, with Marketplaces and PayPal accelerating customer growth,” chief executive John Donahoe said in a statement.

“Mobile continues to be a game changer for us, and we continue to be a clear leader in mobile commerce and payments.”

The group forecast sales of between £2.46 billion and £2.5 billion in the fourth quarter.

Whilst the results were impressive, EBay shares fell nearly 1% in extended trading in New York after its results came out as analyists had been hoping for even better results.

EBay’s results are another reminder that if your website is not mobilised you probably are missing out on business. If you need some help with mobilise my business then please click the button NOW:
mobilise my business

Yahoo hires ex Googler on $58m pay package

October 19, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Customer Service, Email, Pay Per Click, Pay Per Click Advertising, Pay Per Click Marketing, Search Clinic, Search Engine Marketing, Search Engine Results, search engines, Technology Companies, Uncategorized, Yahoo

Yahoo has appointed a Google executive as its next chief operating officer- paying him a hefty pay package worth about $58 million  (£36million) over four years.Yahoo hires ex Googler on $58m pay packageHenrique de Castro had worked for Yahoo’s new chief executive, Marissa Mayer, at Google. He will oversee sales and operations Yahoo said.

Mr de Castro will get a basic annual salary of $600,000 as well as $36 million in stock options.

Yahoo has been trying to rebuild itself after falling behind its rivals.

Yahoo was one of the pioneers in internet search and email and continues to remain one of the biggest names in the industry.

It has however been losing ground as it has not been able to keep up with Google in the search engine results business.

“This is a pivotal point in Yahoo’s history, and I believe strongly in the opportunity ahead,” Mr de Castro said.

Yahoo’s share of US online advertising revenues fell to 9.5% last year, down from 15.7% in 2009.

Mr de Castro will be eligible for an annual bonus of up to 90% of his $600,000 salary, according to Yahoo’s filing with the US Securities and Exchange Commission.

He will also receive a cash bonus of $1 million within one week of joining Yahoo and will be given restricted stock units and performance-based stock options totalling $36 million over four years.

That compares to Ms Mayer, whose remuneration package could top a whopping $70 milion. Ms Mayer’s basic salary is $1 million a year, but shares and share options, along with other potential rewards, could make it far more lucrative.

She was appointed in July and is the firm’s third chief executive in the space of a year.

Google sales growth worse than expected

January 24, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Ecommerce, Google, Pay Per Click, search engines, Technology Companies, Uncategorized

Google reported a 27% increase in revenues for the last three months of 2011, but even that was not good enough to meet Wall Street estimates, sending the shares tumbling.Google sales growth worse than expectedGoogle shares fell 10% in after hours trading to £370 ($575) .

It reported 3 month revenues of £6.8 billion ($10.6billion) and its net profit rose 6.4% to £1.74 billion ($2.7 billion).

“Google had a really strong quarter ending a great year,” said chief executive Larry Page.

“I am super excited about the growth of Android, Gmail, and Google+, which now has 90 million users globally – well over double what I announced just three months ago.”

But analysts were less impressed with Google’s figures.

Expectations were very high and Google have missed thier estimates.

The number of clicks on Google’s AdWords Pay Per Click networks rose significantly in the fourth quarter, but the amount that Google was able to charge advertisers for each click fell 8%.

For the full year, Google reported a 29% rise in revenue to £24.45 billion ($37.9 billion), with net profits up 14% to £6.25 billion ($9.7 billion).

Yahoo co-founder Jerry Yang resigns from its board

January 19, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Broadband, Customer Service, Email, Pay Per Click, search engines, Social Media, Technology Companies, Uncategorized, Yahoo

Jerry Yang, the co-founder of Yahoo!, has resigned from its board of directors with immediate effect.Yahoo co-founder Jerry Yang resigns from its boardJerry Yang founded the online company in 1995 with David Filo and was its chief executive from June 2007 until January 2009.

His resignation comes two weeks after the company hired former PayPal executive Scott Thomson to be its new chief executive.

Mr Yang annoyed some shareholders by turning down a £31 billion ($47.5 billion) takeover offer from Microsoft in 2008.

Since then the value has plummeted and the company’s current market value is only about £13 billion.

Mr Yang has also resigned from the boards of Yahoo Japan and Alibaba Group and said in a statement: “The time has come for me to pursue other interests outside of Yahoo!”.

In addition to leaving the boards, Mr Yang is also giving up his title of “Chief Yahoo”. He also expressed support for the company’s current management.

“I am enthusiastic about the appointment of Scott Thompson as Chief Executive Officer and his ability, along with the entire Yahoo! leadership team, to guide Yahoo! into an exciting and successful future,” he said.

Some observers had seen Jerry Yang as an impediment to the sale or restructuring of the business as it provides a more objective and unemotional approach to the variuos strategic alternatives which are being considered as the company attempts to reinvent itself.

Google changes Adwords rankings to focus on landing page quality score

October 10, 2011 By: Dr Search Principal Consultant at the Search Clinic Category: Customer Service, Google, Online Marketing, Pay Per Click, Search Engine Marketing, search engines, Uncategorized

After testing in Brazil, Spain, and Portugal, Google will roll out a new algorithm globally that gives more weight to landing page quality when it comes to AdWords Quality Score. Google changes Adwords rankings to focus on landing page quality scoreThis means ads with landing pages that Google deems to be most relevant to the query will be able to rank higher for lower cost per click bids.

“What we’ve seen is that there are ads available in the auction that are as good a quality as the top ads. But the landing pages — the merchant sites, the advertiser landing pages — are of much higher quality than the ads that we see at the top of our auction,” Jonathan Alferness, director of product management on Google’s ad quality team.

This, says Alferness, means the user experience isn’t what it could be. Hence the change to give more weight to landing page quality. “In the end, we believe that this will result in better quality experience for the users.”

Landing page quality has long been a factor in Google AdWords, but more as a negative signal.

If an advertiser’s landing page was particularly terrible or misleading, advertisers could have their ads rejected or their accounts suspended or revoked — depending on how bad the policy violation was.

The new change will assign landing page quality a positive value, incentivising advertisers to make sure the landing page’s keywords and content are closely aligned with the keywords for which they’re bidding.

Ads with high landing page quality will get a “strong boost” upward in the auction, according to Alferness.

Alferness says Google will crawl the landing pages associated with every ad and make a determination as to its quality.

“What we always ask our advertisers to focus on is relevance — choose a landing page or site experience that is both relevant to the keywords that you’re targeting and also a good experience for end users,” said Alferness. “This is just continuing to push on those best practices. I gives us the ability to really reward those advertisers that have been doing this, whose landing pages really are some of the best in our systems.”

The change will roll out in the next week or two. Advertisers may see some variations in ad position and keyword Quality Score at first, but things should settle down within a couple of weeks, according to Google.

From: http://searchengineland.com/google-tweaks-adwords-to-give-landing-page-quality-more-weight

Yahoo profits rise but sales drop as rivals dent market

July 20, 2011 By: Dr Search Principal Consultant at the Search Clinic Category: Customer Service, Ecommerce, Pay Per Click, search engines, Technology Companies, Uncategorized, Yahoo

Yahoo has reported a drop in its sales revenue for the second quarter due to weaker-than-expected advertising sales.
Yahoo profits rise but sales drop as rivals dent marketThe company said it generated £670 million in revenue in the three months to June, a 4.6% decline compared to the same period last year.

The results have come as Yahoo has been facing increasing competition from rivals Google and Facebook.

However, despite a drop in revenue, Yahoo said its profits rose by 11% from a year ago to £148 million.

Carol Bartz, the chief executive of Yahoo said the second quarter was a “mix of good, encouraging and, at the same time, unsatisfactory” developments.  The issue was we did not have enough sales people in front of the big clients,” she said.

Increased competition from its rivals is the not the only issue that Yahoo has had to deal with.

In May, it suffered a big setback in China after the internet company Alibaba, in which Yahoo has a 43% stake, transferred one its key assets, Alipay, to a company controlled by its founder Jack Ma.

Yahoo shares have fallen more than 20% since then because investors are worried that it may have lost out on one of Alibaba’s key businesses.

The company has assured its backers that it is trying to resolve the issue.

“We have been working on this negotiation continuously, in fact daily,” said Ms Bartz.

However, analysts said the latest data indicated that Yahoo will find it tough to turn things around soon.

Mobile ads take off- with Google the winner

March 21, 2011 By: Dr Search Principal Consultant at the Search Clinic Category: Apple, bing, Customer Service, Google, Mobile Marketing, mobile phones, Online Marketing, Pay Per Click, search engines, smart phones, Uncategorized, Yahoo

New research shows around 5% of paid search spending is now in the mobile space and Google is the big winner!
Mobile ads take off- with Google the winnerThe research reports that the budget for mobile search spending could double to 10%- around £600 million by the end of this year if the current mobile search spending keeps increasing at the given pace and not surprisingly, Google would own most of this money.

Just like Google has been dominating the online search share market in the UK with 90% marketing share, the majority (97%) of mobile search spend goes to Google, with Bing and Yahoo getting meager parts of the remaining 3.2 percent.

This report also confirms Google CEO Eric Schmidt’s recent statement at an IAB event Florida where he said “mobile is growing faster than expected and blowing all of his company’s internal projections out of the water”.

About 15% of the total search volume for all of Google’s search categories comes from mobile searches.

It’s not all good news for mobile search advertisers though.

The data from the report highlights higher a Cost per Click (CPC) and lower Click Through Rate (CTR) for mobile search campaigns- with 13% higher CPC and 30% lower CTR than traditional paid search campaigns.

What’s interesting to note is the significant influence Apple has over Google’s mobile search success.

Google dominates (around 95%) all the searches originating from the iPhone however 50% of these searches come from the toolbar (at the bottom of your iPhone main screen), 42% from Google’s homepage and less than 10% from Google’s app.

What might happen for example if either Bing or Yahoo! were to become the default search engine for the iPhone. Google’s share would be significantly impacted.

The report can be found at: http://blog.efrontier.com/mobile-search-user-behavior-is-changing-rapidly-and-marketing-opportunities-abound-

Warning- Pay Per Clicks aren’t your magic online marketing channel

March 10, 2011 By: Dr Search Principal Consultant at the Search Clinic Category: bing, Google, Online Marketing, Pay Per Click, Search Clinic, search engines, Social Media, Uncategorized

The Search Clinic has long been warning that pay per clicks- and Google’s AdWords in particular are not your magic online marketing channel, now new research proves my caution.

Online searching has become a nearly ubiquitous online activity and Google remains the undisputed king—receiving the largest share of search ad revenue and traffic.

But an eye-tracking study by user experience research firm User Centric adds a new perspective.

Its research indicates that most search users overlook search ads almost entirely.

The findings showed organic search results were viewed 100% of the time, and participants spent an average of 14.7 and 10.7 seconds looking at organic search results on Google and Bing, respectively.

However, only 28% of participants looked at right side ads on Google, and just 21% did the same on Bing—spending around 1 second viewing all ads combined on each search engine.

To put this in perspective, searchers who viewed the left hand site navigation spent more time doing so than they did viewing ads on both search engines.
Warning- Pay Per Clicks aren't your magic online marketing channelViewing Metrics for Search Results on Google and Bing, July-Aug 2010 (% of participants and time spent (seconds))

With users spending nearly all their time viewing organic search results, Hitwise’s latest numbers give some further insight.

Bing and Yahoo!’s success rates, meaning searches that resulted in a click, are just over 81% whereas Google sits much lower at 65.6% in December 2010 and January 2011.
Success Rate Among Leading Search Engine Providers, Dec 2010 & Jan 2011Although the sheer volume of searches Google handles may bring down its success rate, the difference been Google and Bing is still large enough to draw conclusions.

First, users were shown to spend the vast majority of their time looking at organic search results on both search engines, and Bing’s success rate is 16 percentage points higher than Google’s.

Therefore, even though Google has more traffic than Bing, the Microsoft search engine generates a greater share of relevant traffic per search.

Additionally, this data indicates that SEO is more essential than ever. Users have learned to overlook search ads, and they will continue to ignore such ads as they become even more search-savvy over time.

SEO will become increasingly challenging as users start to rely on search engines for different reasons.

A recent study from Forrester Research found that internet users were 22 percentage points less likely in 2010 to rely on search engines to find websites than they were in 2004.

Although this doesn’t mean people are using search engines less to find information about product types or branded goods, it does mean that they are relying on search less to find websites specifically.
US Internet Users Who Rely on Search Engines to Find Websites, 2004 & 2010 (% of respondents)Perhaps this change is because internet users are becoming more knowledgeable and do not need to rely on search to find popular sites such as Facebook and YouTube.

Also, they may be relying on social media more to find websites. No matter the reason, this data indicates that search users’ behavior is in constant flux.

As search users continue to change their behavior, marketers will need to adjust their SEO strategy to keep up.

This research was initially published on: http://www.emarketer.com/Article.aspx?R=1008270&AspxAutoDetectCookieSupport=1

Google co founder Larry Page to become chief executive

January 21, 2011 By: Dr Search Principal Consultant at the Search Clinic Category: Customer Service, Google, Pay Per Click, search engines, Uncategorized

Google co founder Larry Page is to become chief executive of the search company in April.
Google co founder Larry Page to become chief executiveHe will take over from Eric Schmidt, who has been in the job for a decade and will become executive chairman.

Google said Mr Schmidt would focus on “deals, partnerships, customers and broader business relationships”.

The surprise news came as Google unveiled strong net profits in the last three months of £1.6 billion on revenues of £5.25 billion.

Mr Page, 37, is reclaiming the job he relinquished to Mr Schmidt, 55, when investors called for a more experienced business leader.

“In my clear opinion, Larry is ready to lead and I’m excited about working with both him and Sergey Brin for a long time to come,” Mr Schmidt said in a blog posting. Mr Brin, also 37, is Google’s other founder.

Schmidt was brought in as the “adult” to complement the search company’s young leadership team. He had plenty of experience: at Bell Labs, Xerox, Sun and Novell.

His biggest achievement is how he bonded with Google’s two founders; as an executive triumvirate they appear to have managed the company with little internal friction.

In corporate terms, Larry Page and Sergey Brin have been grown-ups for quite a while. Now they are taking charge at the company that is rightfully theirs.

But Google has lost momentum recently, especially in competition with Facebook. Key staff are leaving. It will be Larry Page’s job to re-energise the search giant.

Still, shareholders will feel a tad safer in the knowledge that Eric Schmidt will carry on as the founders’ mentor.

Mr Schmidt said the management changes, which take effect on 4 April, were part of a plan to “streamline” decision making and create clearer lines of responsibility and accountability.

“We’ve been talking about how best to simplify our management structure and speed up decision making for a long time,” Mr Schmidt said.

He added: “Larry will now lead product development and technology strategy, his greatest strengths… Sergey has decided to devote his time and energy to strategic projects, in particular working on new products. His title will be co-founder.”

The managerial news overshadowed strong fourth-quarter profits that were well ahead of analysts’ estimates. The $2.54bn profit compares with $1.97bn made in the same quarter the year before.

Analysts said Google appeared to have strengthened its internet advertising machine during the pre-Christmas shopping season, sparking a 26% surge in revenues to $8.44bn. After subtracting the commissions Google pays to advertising partners, revenues were $6.37bn, about $300m more than analysts had forecast.

Shares of Google rose about 2% to $639 in after-hours trading on Wall Street. The company now has a market value of about $200bn and has turned the co-founders and Mr Schmidt into multi billionaires.