"Simon Dye is one of the best website experts in the country." Ian Mean, Editor in Chief – Gloucestershire Media including the Gloucestershire Echo, Gloucester Citizen, Western Daily Press, the Forester, Bath Chronicle, westbusiness.co.uk, thisisbath.co.uk, thisisbristol.co.uk, thisisgloucestershire.co.uk and thisissomerset.co.uk.
“I'm now getting all of my new work from my website as it's being found at the top of the search engines above millions of my competitors.” Andy Turvey.
"Simon, Yer a ruddy genius. Top of Google already. Well Done. Cheers mate." D.H.
"ABSOLUTELY AMAZING!!!!!!!! You rock." J.F.
Search Clinic- As you would expect from an ethical company which is passionate about providing an excellent customer service, our website meets the W3C Organistion's requirements for good website design and accessibility standards. You can check our current pages for yourself by clicking on these logos:
Managed Online Marketing at the Search Clinic
Managed Online Marketing at the Search Clinic is the one reason you found this page. Some search engines use meta tags although some now ignore these. Some use the description tag and some even use what is called 'alt text', the text you see when your cursor is over an image on a page. It is most common for the search engines to use a combination of all these and many other factors too.
The rules are constantly changing - which is why we work full-time on them.
What sort of site can be promoted in the search engines?
Well the short answer is almost any. There are some types of programming language that search engines have trouble reading and there are some practices that make it harder for a search engine spider to follow, these should be avoided.
But with so many different subjects being discussed on the internet from the charity efforts of charity Christmas cards to information and help in organising guided tours of India the possibilities are only limited by your imagination.
High ranking on search engines
Apart from the conventional search engine optimisation techniques, there are various ways of getting your site to show up well on search engines. Hook pages (NOT doorway pages) can be a good idea. They are pages related to your site through a topic, rather than the main subject - Rockbase, the definitive music database, has a 'UK Radio Station' list which introduces potential customers.
One development has been for many search engines - especially the minor ones - to insist on paid submissions. A word of caution though, some are more effective than others! We know which ones are worth paying for and how to make the best use of the free ones too.
If you were looking to get your website redesigned and you lived in Cheltenham, Gloucestershire then you may look for a search such as web design Cotswold. If you got results back related to website design and building in London you would be disappointed, however this is the sort of thing you may get if you use a paid for search engine.
Many companies that are located in one part of the country like to use 0845 numbers to advertise there service as these telephone numbers are priced at the same rate from all over the UK so an 0845 number called in Manchester will connect you with the office in Leeds but cost you the same price as the call from Dorset.
Staying at the Top
It's all too easy to relax when you're high but if you do, you are likely to fall. If you believe that the work is done once the summit is in site, there are plenty of others eager to knock you off the pinnacle.
We offer a Ranking monitoring and Position Maintenance service to make sure all the hard work of the climb is not lost and to ensure your online marketing remains the most cost effective marketing money you will ever invest.
Some deals are too good to be true – be aware
You may see adverts from people offering what look to be great deals. "We'll submit your site to 3000 search engines for £49.95!!" Why is that a bad deal?
For starters, there aren't 3000, or even 300, search engines that are worth submitting to. The top six search engines get 90+ percent of the hits. Time is much better spent figuring out how to maximise your results in the important search engines and in specialised directories.
The cheapies aren't going to do that for £49.95. In fact, all they're going to do is to plug your URL into an automated program that submits it to a list of search engines and 'link farms' with the click of a button. However, search engine submissions do not always take on the first attempt, and many engines deliberately exclude automated submissions. So your £49.95 is gone, and your site will see no benefit.
I could do that for a monkey, if you're still tempted- but things have moved on. Many search engines now discriminate against this type of software so we submit manually to selected engines & directories. You would be better off buying some charity Christmas cards and helping someone this Christmas as the money you would have spent on this 3000 search engine submision is like throwing your money away, at least with the charity cards you can help someone.
What to do next
Well if you have reached this far down the page you are either board and killing time or interested in promoting your website in the search engines, I hope it is the latter and that you will give us the oprtunity to help you with this.
The next step is to either call us on 01242 521967 and ask for Simon or please complete the contact form NOW.
