SEARCH CLINIC

Search engine online marketers
Subscribe Twitter Facebook Linkedin

Mozilla Firefox web browser to keep Google as default search engine

January 09, 2012 By: Dr Search Principal Consultant at the Search Clinic Category: Browser, Google, internet, Mozilla, Technology Companies, Twitter, Uncategorized

Mozilla has announced that it had “negotiated a significant and mutually beneficial revenue agreement” with Google for the next three years.Mozilla Firefox web browser to keep Google as default search engineSome people had wondered whether Google would back out of the deal as it tries to grow the market share of its own Chrome browser.

Mozilla relies heavily on the income generated by search partnerships.

“Under this multi-year agreement, Google Search will continue to be the default search provider for hundreds of millions of Firefox users around the world,” said Gary Kovacs, Mozilla’s chief executive.

Alan Eustace, Google’s senior vice-president of search, said: “Mozilla has been a valuable partner to Google over the years and we look forward to continuing this great partnership in the years to come.”

The foundation said the exact terms of the deal would not be disclosed.

In its accounts for 2010, the Mozilla Foundation said it earned £77 million ($121.1 million) from agreements with Google, Microsoft and others. The Google agreement was thought to make up about 85% of that amount.

The previous deal, which ran out in November, was signed before Google’s Chrome browser had gained a presence in the so-called “browser war”.

Some internet monitoring organisations suggest Chrome has overtaken Firefox to become the world’s second most widely used browser, behind Microsoft’s Internet Explorer.

Many put this down to lavish advertising campaigns undertaken by the search company across the world.

Chrome’s launch and subsequent growth has now put it in direct competition with Firefox, yet Google remains financially responsible for Mozilla’s survival.

Firefox 9, the Mozilla browser’s latest incarnation, was launched last month.

Mozilla said it was “30% faster” than previous versions – a problem that has been cited by many users switching to Chrome.

Comments are closed.