Now Facebook wants to control how you see the web
Hot on the heels of Facebook’s dictatorial attitude to it’s user’s protection- or lack of, comes a new wheeze to control your online life.
Facebook has announced plans to spread its influence across the internet by weaving its service into all websites.
Mark Zuckerberg, chief executive of the social networking site, described how the new Open Graph platform could challenge Google, allowing users to be guided around the internet by their connections and interests rather than by a search engine.
Users of the Open Graph will be able to click on a button next to an internet item to share it on their Facebook profiles without leaving the other websites. The New York Times, CNN and the Internet Movie Database were among about 30 websites that have been testing the new software and have it in place.
This could mean that sites would become customised to each user, showing which of their Facebook friends liked which articles or automatically playing music from their favourite bands, for example.
The plans could backfire, however, without stringent privacy measures. “How many people are really going to want all this information about them shared?” Greg Sterling, an internet analyst and founder of Sterling Market Intelligence, said.
Mr Zuckerberg claims said that users will control privacy. Dr Search suggest a wait and see policy.
